Persian Model and Creative Force Shaping Global Fashion

ELLE Arabia

Issue: April, 2022

Context: Ramadan-focused issue 

ELLE * WATCHBOX

Biography

Nationality: Persian

Sajjad Pourhassan Farakhani is not just a model; he is a pioneering and creative force in the world of fashion.

Known for his unique blend of elegance, versatility, and professional dedication, Sajjad has collaborated with leading brands, photographers, and designers worldwide, bringing global attention to his exceptional talent and inspiring countless fans.

By choosing the United Arab Emirates as his creative base, Sajjad aims to make a significant contribution to the country’s thriving arts and fashion industry. His presence aligns with the UAE’s vision of becoming a global hub for culture, creativity, and innovation. As a leading figure in the fashion industry, Sajjad has the platform to amplify his positive impact, collaborate with both emerging and established UAE brands, and support the nation’s vision of a diversified and inclusive economy.

Throughout his career, Sajjad has walked in over 200 fashion shows around the world and represented numerous prestigious brands, including Beirut Fashion Week, Arab Fashion Week, Dubai Fashion Week, Fashion Forward, Middle East Fashion Week, Fashion Factor, Bloomingdales, Michael Cinco, Diesel Arabia, Calvin Klein, Maxx Fashion, Prada, Amato Couture, IWC Watches, Level Shoes, Suitsupply, Faces, Vivo, Vogue Arabia, BMW, Watchbox, Xiaomi, Ounass, Harvey Nichols, and more. His work has also been featured in top publications such as Xpedition Man Magazine, The Perfect Man Magazine, L’Officiel Hommes, Victor Magazine, Sorbet, Goldenwings, Elle, Rejal, Esquire, Air, and Mega Magazine, reflecting his global influence and enduring appeal.

A major milestone in his career was being selected as Amato Couture’s first male muse for the brand’s 30th anniversary. This historic collaboration redefined male representation in high fashion, embodying the fusion of masculinity with intricate avant-garde design. Designer Furne One recognized this as a significant step toward opening doors for male models willing to push creative boundaries.

Sajjad Pourhassan brings experience, influence, and creativity to every project he undertakes. His commitment to excellence and his vision to place the UAE at the center of the global fashion stage align with the country’s values of innovation and cultural leadership, making him a proud ambassador for the UAE’s dynamic and creative fashion industry. His work not only enriches the UAE’s creative landscape but also inspires a new generation of talent. By choosing the UAE as his home, Sajjad aims to elevate its global reputation, support local brands, and foster a vibrant, forward-thinking fashion community.

In this picture: Sajjad Pourhassan Farakhani

Credits for this picture: Sandra Chidiac (Photographer), Jeff Aoun (Stylist), Sharon Drugan (Make-Up artist), Ivan Kuz (Hair Stylist)